Search Engine Marketing
Content Marketing Service agency
DigiEdge has a well-thought-out, all-encompassing content strategy for your digital marketing needs. Our services include content analysis, ideation, and development for all types of marketing collateral, including editorials, videos, blogs, and advertisements. Make yourself the go-to source for details, and you'll be miles ahead of the competition.Content marketing is about having a forward-thinking vision: as the Internet evolves, knowledge will become the most prevalent and influential source of value. It's always been about content – from the early days of ecommerce in the late 1990s to the present day, doing business online has always meant attracting and retaining your audience through your content.
We live and breathe digital content marketing at DigiEdge. We work with and client to establish and formulate a specific approach to their business, applying a set theory of key steps to build a fleshed-out, robust content plan, with the help of expert editors and a talented writing team.
The content marketing services provided by our firm will assist you in increasing website traffic across your online marketing platforms. It will assist you in attracting visitors from other online sources to your website. Social networking, search engines, and email marketing are examples of online marketing platforms. Our content writers will create engaging content that will increase brand awareness, build confidence, and influence your customers' buying decisions. Strategy production, content writing, editing, and publishing on your website are all included in our content marketing services.
How do we achieve the best results in the Industry?
Content Strategy and keyword research
To begin, our content marketing team will collaborate with your company to fully comprehend your company's mission, objectives, and industry. Then we'll work with you to create a personalised content marketing plan that will help your site's content rank higher in search results and convert more visitors. Keyword analysis is an essential aspect of our content strategy. Our team will create original and useful evergreen content that drives high-quality traffic to your website by researching the keywords that matter to your audience.When conducting keyword research as your content marketing service provider, we consider a number of factors, including search volume, competition, cost per click, and user intent.
Content Development
Our programmes then concentrate on developing a content project management schedule. We create a content calendar for your strategy in this phase. We have set a deadline for writing the content and submitting it to your team for review.
The amount of content we create is determined by the content marketing services package you choose:
We create three pieces of content per month if you have the simple plan.
We create six pieces of content each month if you have an aggressive plan.
We create 10 pieces of content every month if you have the market leader package.
During this time, your dedicated account manager will also offer you a tour of our favourite project management platform. Please don't hesitate to ask them questions; they'll be happy to respond and assist you in troubleshooting any issues.
Content Creation
Content development is an essential aspect of our content marketing services. We produce long-form content, blog posts, infographics, online guides, voice optimised content, white papers, and more for your company's plan with the help of our professional project managers, as well as specialised writers and graphic designers. For example, a pharmaceutical company's digital marketing strategy may prioritise knowledge and education, while an ecommerce stores might emphasise immediate action. These focuses can lead to various types of content, such as video for a pharmaceutical company and blog posts for an ecommerce company. Our editors will then go over each piece of content and make sure it adheres to your brand guidelines. After reviewing your deliverables, your dedicated account manager will send them to your team for feedback. If you have any requests for updates, our team will make them as soon as possible.
Content optimization
Your dedicated account manager will optimise your content for search in addition to our authors. If you're releasing a piece of long-form content on your website, for example, they'll write a convincing title tag and meta summary for it. The end result is content that is tailored for both consumers and search engines. We offer your content the best foundation for success by optimising it for all parties, which means it will not only resonate with your target audience but also rank well in search results. With DigiEdge as your content marketing services provider, you'll see both content marketing and SEO results.
Content promotion
Our content marketing agency's services also include content promotion in addition to content creation. Our experienced network of industry influencers will work to promote your content online, sharing it on the sites and social media that are most important to your business. You will increase brand recognition by promoting your content, and it also exposes more people to your message. You'll see a spike in web traffic, conversions, and revenue as more people interact with your content online. We can also promote your owned media around the web using paid tactics such as pay-per-click. For example, social media advertisement is an excellent content marketing campaign technique.
Monthly Reporting
After developing and promoting your material, we don't stop! Custom reporting is included in our content marketing services, allowing you to monitor your return on investment (ROI) and get the most out of your marketing efforts. A monthly content marketing strategy report is included in our aggressive and market-leading content marketing service packages. This report is compiled by your dedicated account manager and contains a wealth of useful knowledge that you can share with your company's decision makers.
